After some initial thoughts on Tuesday, here is a slightly expanded analysis of the “contract” legal ground assessment by the CJEU in its new Meta judgment (C-252/21). Once again, I hope this ruling will not be misapplied in practice – and that controllers who build personalisation into a service for valid reasons are not forced to develop alternative, non-personalised services by regulators or courts (or to offer such services once more if they were discontinued for valid reasons).
data protection gdpr privacy
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