Contextual ads > targeted ads”? Often this approach refers to one Dutch broadcaster’s (misinterpreted) story and mistaken assumptions that “contextual” means “no data”. Now for the opposite story from Belgium: the news website Tweakers tried an allegedly “tracking-free” contextual ad system since May 2022 but announced yesterday it was not economically viable and would be […]
AI won’t replace you – a lawyer who uses it will” is quickly becoming a clich� � but what about junior lawyers and the next generation(s)? With the publication of the “Better Call GPT” study, I thought it would be good to finally publish (and update) an op-ed I have been mulling over since April […]
One of the hot topics in onlineadvertising today is the Google Privacy Sandbox, especially given the phasing out of 3rd-party cookies in Chrome. For a discussion that will likely cover the practical implications and possible limitations (and perhaps less the legal aspects like ePrivacy and GDPR?), I cannot recommend enough the lineup of tomorrow’s discussion. […]
This op-ed was first published on EULawLive on 21 January 2025 and is now republished here, in accordance with the EULawLive guidelines & terms for guest authors. The header image is of course an easy pun about the implications of a broader application of judgment T-354/22 and how data subjects might be in a position […]
Fun 45min interview with Legal4Tech on the GDPR, data protection concerns and AI, the concept of personal data and more – with a short video excerpt here. Listen to the full podcast on Spotify or Apple Podcasts.Happy Data Protection Day! Thanks Rosalia Anna D’Agostino, Giacomo Amodio & Giacomo Di Gregorio for the chat.
“We want to encourage publishers to deploy more privacy-preserving advertising such as contextual models, and we will explore where the Privacy and Electronic Communications Regulations (PECR) consent requirements are preventing such a shift”. Thank you, Information Commissioner’s Office, for showing openness to this issue. Regulators in the EU, the UK and even the USA have […]
Websites, web apps & cookies get a lot of attention, but the GDPR and ePrivacy rules also apply to other digital properties & technologies. To emphasise this, the CNIL published recommendations for mobile apps last September. During a free webinar on 3 February, Thomas Ghys and I will cover practical considerations relating to these recommendations, […]
If A pseudonymises personal data of person Z and sends it to B, is it personal data from B’s perspective, even if B is never allowed to get additional information [=AddInfo] allowing the identification of Z? The EDPB suggests “yes” in its latest guidance on pseudonymisation. Based on the definition of pseudonymisation under the GDPR, […]
IAB Europe has just published useful insights from many trade associations into the economic and legal rationale behind “consent or pay” models. These insights are a great summary of the key benefits and conditions under which these business models make sense, as well as related legal considerations. I know this well, as I have been […]
In London on 12 March for the IAPP DPI25 conference? Come to our great panel (ICO rep, UK lawyer, US lawyer & me) on “PETs, AI and Cookieless: Framework for New Adtech and Metrics Approaches”. It is quite the panel, with a super list of topics: Speakers:– Hannah Crowther (Partner for Data Protection & Privacy […]
