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Join us on Tuesday 7 May, with Dr. Sachiko Scheuing and Joe Jones, for a discussion on the Adtech takeaways of recent EU developments. PayOrConsent, DMA, DSA, etc. 4pm CET / 10am Eastern US / 7am Pacific US Free registration: https://lnkd.in/eK3SiiZy GDPR data protection IAPP – International Association of Privacy Professionals
Out of the blue, I just received an invitation to apply for a job as Tax legal advisor. Contrary to their belief (hopefully not yours), I have developed a different kind of expertise (maybe I should offer my services to help them improve their understanding of their data). If, unlike them, you think I might […]
Registration now open for our 2h webinar on Adtech & Metrics: EU Law Evolutions and Tomorrow’s Legal Strategies! (16 May, 3pm CET) – Are you in the adtech & metrics industry or do you work for a digital platform or publisher? And are you involved in product design, Legal, Compliance, privacy or data protection? This […]
Adtech & metrics: EU law evolutions and tomorrow�s legal strategies” – tentative title for our next webinar mid-May, in the form of a 2h virtual & complimentary workshop. Measurement, attribution, monetisation; legal grounds and technologies. A number of key topics would be examined from a legal perspective (taking into account the broader data protection framework […]
No, consent is *not* required for real-time bidding or targeted ads pursuant to the CJEU’s IAB Europe / TCF judgment. Why not? Because the paragraph where the CJEU suggests this is not part of the scope of the responses, so it’s an “obiter dictum” – that’s what it’s called when a court says something that […]
Did I get this right? Thierry Breton at the European Commission is suggesting that a specific form of advertising (“contextual” – i.e. ads based on limited data) is required by the DMA, as an alternative to another (profile-based advertising), and that a “consent or pay” approach might not be permitted (the Commission apparently has “serious […]
Want to know what is the impact of today’s IAB Europe / TCF judgment for your business? (A couple of adtech / martech players have already reached out for advice, so I figure it may be a question many have) If you can’t find the answer to your specific situation in the IAB Europe FAQ […]
Another adtech discussion showing that not all information gleaned through server connections is personal data under the GDPR (or even the CCPA’s broad “personal information” concept). [Nor is it / should it be automatically covered by ePrivacy rules] In this case, it was about which data points are actually being used, by whom and who […]
The privacy discourse is often one-sided: regulators and campaigners are vocal (“fundamental rights violated”, “illegal consent”), and few want to push back in public (lawyers because they are not keen on voicing their opinion, businesses because they fear drawing attention to themselves) – even though the GDPR *allows* interferences with privacy and data protection rights […]
Pro tip: next time you want to let an AI bot join a group call on your behalf, make sure that all participants are OK with it. (In recent calls within the digitalecosystem and adtech industry, it’s like every week we have to boot a new transcription bot that was invited by a different person […]