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Privacy-enhancing technologies: “death by ePrivacy”? PETs were on the agenda of the IAPP DPC24 in Brussels this week, but few talked about the dangers to PETs caused by evolving positions of regulators. PETs (for ads with less data, content-focussed analytics, etc.) are being worked on by companies of all backgrounds and sizes and touted as […]
If you are (interested) in AdTech, privacy-enhancing technologies, GDPR enforcement, identifiers, etc., you’ll want to attend this IAPP workshop on 19 November 2024: “AdTech and Privacy: Prospects and Pitfalls” (half-day intensive workshop, 9 to 12.30 CET). Led by Dr. Sachiko Scheuing (FEDMA / Acxiom), featuring Elena Turtureanu (Adform), Nathalie Laneret (Criteo), Matthias Matthiesen (TripleLift), Enrico […]
Pay or OK: can you afford to have a “free alternative without behavioural advertising” next to a version of the service funded by profile-based advertising? Meta has just launched its own implementation of the European Data Protection Board’s requirement (see press release by Meta and article in the Wall Street Journal, linked to hereunder), and […]
Going to IAPP DPC24 in Brussels next week? Fancy having a chat? Reach out by direct message or by e-mail! I will be giving the adtech workshop on Tuesday 19 November (from 9 to 12.30 at Studios 214 & 216) and will be around the conference venue the remaining days – be sure to say […]